Introduction to E - Commerce

By:

Rayport , Jeffrey F

Contributor(s):

Jaworski , Bernard j [Co-Author]

Material type: Text

TextOriginal language: Eng Publication details: New Delhi : McGraw Hill , 2003 .Edition: 2nd edDescription: 516 P . : Charts , Graphs , Pic ; 25 cmISBN:

0071232664

Subject(s):

Marketing Management
Marketing Management
Introduction to Commerce
Strategy Process
Technology Infrastructure
Media Infrastructure
Market Communication
Website Development
Public Policy
Human and Financial Capital
Media Transformation

DDC classification:

658.8 RAY

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Barcode
Lending Book	IBSL Library Reference Section	Reference Collection	658.8 RAY (Browse shelf(Opens below))	Available	R 20	05031

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