| 000 | 00927nam a2200325Ia 4500 | ||
|---|---|---|---|
| 003 | IBSLLIB | ||
| 005 | 20240510150324.0 | ||
| 008 | 231217s9999 xx 000 0 und d | ||
| 020 | _a9788120346987 | ||
| 040 |
_bEng _aIBSLLIB |
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| 041 | _hEng | ||
| 082 |
_a658.8 _bSOL |
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| 100 | _aSolomon, Michael R. | ||
| 245 | 0 |
_aConsumer Behavior _b: Buying, Having, and Being |
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| 250 | _a10th ed. | ||
| 260 |
_aNew Delhi : _bPHI Learning , _c2013 . |
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| 300 |
_a614 p. : _bcol. ill. ; _c28 cm |
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| 500 | _aIABF - 06 Banking Financial Business Recommended Reading R05 | ||
| 505 | _aConsumers in the Marketplace | ||
| 505 | _aConsumers as Individuals | ||
| 505 | _aConsumers as Decision Makers | ||
| 505 | _aConsumers and Subcultures | ||
| 650 | _aMarketing | ||
| 653 | _aPerception | ||
| 653 | _aDecision Making | ||
| 653 | _aSocial Media | ||
| 653 | _aSocial Class | ||
| 653 | _aLifesytlyes | ||
| 942 | _cBK | ||
| 999 |
_c19626 _d19626 |
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