| 000 | 00720nam a2200277Ia 4500 | ||
|---|---|---|---|
| 003 | IBSLLIB | ||
| 005 | 20250502105926.0 | ||
| 008 | 231217s9999 xx 000 0 und d | ||
| 020 | _a9780471877271 | ||
| 040 |
_beng _aIBSLLIB |
||
| 041 | _hEng | ||
| 082 |
_a658.8 _bDOY |
||
| 100 | _aDoyle , Peter | ||
| 245 | 0 | _aValue Based Marketing | |
| 260 |
_aNew York : _bJohn Wiley , _c2007 . |
||
| 300 |
_a370 p . : _bCharts , Graphs ; _c25 cm |
||
| 650 | _aMarketing Management | ||
| 653 | _aMarketing | ||
| 653 | _aValue Based | ||
| 653 | _aCorporate Growth | ||
| 653 | _aShareholder | ||
| 653 | _aPrinciples of Valuation | ||
| 653 | _aInternet Marketing | ||
| 653 | _aPrice Management | ||
| 942 | _cBK | ||
| 999 |
_c17678 _d17678 |
||