000 00782nam a2200277Ia 4500
003 IBSLLIB
005 20250609132730.0
008 231217s9999 xx 000 0 und d
020 _a0750640170
040 _beng
_aIBSLLIB
041 _hEng
082 _a658.8
_bPAY
100 _aPayne , Adrian
245 0 _aRelationship Marketing for Competitive Advantage
260 _aOxford :
_bButterworth ,
_c2001 .
300 _a304 P . ;
_c25 cm
650 _aMarketing Management
653 _aMarketing Management
653 _aRelationship Marketing
653 _aCustomer Oriented
653 _aTraditional Marketing
700 _aChristopher , Martin
_eCo-Author
700 _aClark , Moira
_eCo-Author
700 _aPeck , Helen
_eCo-Author
942 _cBK
999 _c16941
_d16941