| 000 | 00785nam a2200289Ia 4500 | ||
|---|---|---|---|
| 003 | IBSLLIB | ||
| 005 | 20250603150539.0 | ||
| 008 | 231217s9999 xx 000 0 und d | ||
| 020 | _a0321055918 | ||
| 040 |
_beng _aIBSLLIB |
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| 041 | _hEng | ||
| 082 |
_a658.8 _bRUS |
||
| 100 | _aRust , Roland T | ||
| 245 | 0 | _aService Marketing | |
| 260 |
_aNew York : _bAddision Wesley , _c1999 . |
||
| 300 |
_a50 8 P . ; _bCharts , Graphs ; _c24 cm |
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| 650 | _aMarketing | ||
| 653 | _aMarketing | ||
| 653 | _aCustomer Evaluation | ||
| 653 | _aData Collection | ||
| 653 | _aRelationship Marketing | ||
| 653 | _aDeath of Advertising | ||
| 653 | _aInternal Customers | ||
| 700 |
_aZahorik , A.J _eCo-Author |
||
| 700 |
_aKeiningham , Timothy L . _eCo-Author |
||
| 942 | _cBK | ||
| 999 |
_c16542 _d16542 |
||