| 000 | 00662nam a2200253Ia 4500 | ||
|---|---|---|---|
| 003 | IBSLLIB | ||
| 005 | 20250306095741.0 | ||
| 008 | 231217s9999 xx 000 0 und d | ||
| 020 | _a9780852974131 | ||
| 040 |
_beng _aIBSLLIB |
||
| 041 | _hEng | ||
| 082 |
_a658.4 _bPRA |
||
| 100 | _aPratt , Robin | ||
| 245 | 0 | _aStrategic Marketing Management | |
| 260 |
_aUK : _bCIB , _c1997 . |
||
| 300 |
_a510 p . : _bCharts , Graphs ; _c29 cm |
||
| 650 | _aExecutive Management | ||
| 653 | _aExecutive Management | ||
| 653 | _aStrategic Marketing | ||
| 653 | _aMarketing Management | ||
| 653 | _aMarketing Research | ||
| 653 | _aPricing | ||
| 942 | _cBK | ||
| 999 |
_c15687 _d15687 |
||