TY  - BOOK
AU  - Liyanage , Uditha 
TI  - Consumer Strategy 
SN  - 9789558969199
U1  - 658.8 
PY  - 2015///
CY  - Colombo
PB  - PIM
KW  - Marketing
KW  - Strategy and Society
KW  - Strategy and Complexity
KW  - Customer Value Typology
ER  -