Meek , Helen  <br/><br/>
Marketing Management  

 - Kent :  IFS ,  2001 . 
 - 390 p . :  Charts , Graphs ;   24 cm  
<br/><br/><label>ISBN: </label>0852975708 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management 
<br/><br/><label>Subjects--Index Terms: </label>Marketing Management Corporate Strategy  Strategy Marketing  Service Marketing  Marketing Information and Research  Relationship Management  
<br/><br/><label>Dewey Class. No.: </label>658.8  / MEE