TY  - BOOK
AU  - Kashyapa , Pradeep
AU  - Raut , Siddhartha 
TI  - The Rural Marketing Book 
SN  - 9788177225587
U1  - 658.8 
PY  - 2006///
CY  - New Delhi
PB  - Biztantra
KW  - Marketing Management
KW  - Rural Bank
KW  - Rural Marketing
KW  - Rural Communication
KW  - Rural Economy
ER  -