Meek , Halen  <br/><br/>
Marketing Management  

 - UK :  CIB ,  2001 . 
 - 390 P . :  Charts , Graphs ;   25 cm  
<br/><br/><label>ISBN: </label>0852975708 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management 
<br/><br/><label>Subjects--Index Terms: </label>Marketing Management  Corporate Strategy  Strategic Marketing  Service Marketing  Marketing Research  Primary Research  Database Marketing  Marketing Communication Relationship Marketing  
<br/><br/><label>Dewey Class. No.: </label>658