TY  - BOOK
AU  - Hill , Elizabeth 
AU  - O'Sullivan , Terry 
TI  - Marketing 
SN  - 9780582262553
U1  - 658.8 
PY  - 1996///
CY  - New Yo
PB  - Longman
KW  - Marketing Management
KW  - Marketing
KW  - Strategic Marketing Management
KW  - Marketing Environment
ER  -