TY  - BOOK
AU  - Holtz , Herman 
TI  - Databased Marketing
SN  - 0471551872
U1  - 658.8 
PY  - 1992///
CY  - Califonia
PB  - John wiley
KW  - Marketing Management
KW  - Databased Marketing
KW  - Computer Literacy
KW  - Hardware and Software
ER  -