Kotler , Philip  <br/><br/>
Marketing 

 - New Jersey :  Prentice Hall ,  1993 . 
 - 632 p . :  Charts , graphs , Pic . ;   25 cm  
<br/><br/><label>ISBN: </label>0135552443 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing 
<br/><br/><label>Subjects--Index Terms: </label>Marketing Goals of the Marketing  Marketing Research  Pricing Products  International Marketing  
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT