E Commerce : Business. Technology. Society. 2017

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Material type: Text

TextOriginal language: Eng Publication details: New Delhi : Pearson , 2019 .Edition: 13th edDescription: 909 p. : 22 cmISBN:

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Contents:

Introduction to E - Commerce

E - Commerce Infrastructure

Building and E - Commerce Presence

E - Commerce Security and Payment Systems

E - Commerce Business Strategies

E - Commerce Marketing and Advertising

Social, Mobile, and Local Marketing

Ethics, Law and E - Commerce

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Lending Book	IBSL Library Reference Section	Reference Collection	332.1 LAU (Browse shelf(Opens below))	Available	09379

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