Strategic Marketing Management

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Material type: Text

TextOriginal language: Eng Publication details: UK : CIB , 1997 .Description: 510 p . : Charts , Graphs ; 29 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Notes	Barcode
Lending Book	IBSL Library Lending Section		658.4 PRA (Browse shelf(Opens below))	Available		03838
Lending Book	IBSL Library Lending Section		658.4 PRA (Browse shelf(Opens below))	Available		03839
Lending Book	IBSL Library Reference Section	Reference Collection	658.4 PRA (Browse shelf(Opens below))	Available	R 19	03835
Lending Book	IBSL Library Reference Section	Reference Collection	658.4 PRA (Browse shelf(Opens below))	Available	R 19	03837

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Previous	658.4 PAR The Paradox Principles	658.4 PEA Strategic Management	658.4 POR Beyond Booked Solid	658.4 PRA Strategic Marketing Management	658.4 PRA Strategic Marketing Management	658.4 PRA The New Age of Innovation	658.4 RAS Effective Managerial Communication	Next