Normal view MARC view ISBD view

Result Oriented Marketing Communications (Record no. 15677)

MARC details
000 -LEADER
fixed length control field	00682nam a2200253Ia 4500
003 - CONTROL NUMBER IDENTIFIER
control field	IBSLLIB
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20250407151649.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	231217s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8186104801
040 ## - CATALOGING SOURCE
Language of cataloging	English
Original cataloging agency	IBSLLIB
041 ## - LANGUAGE CODE
Language code of original	Eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
Item number	AND
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Anderson , Alan H .
245 #0 - TITLE STATEMENT
Title	Result Oriented Marketing Communications
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc.	New Delhi :
Name of publisher, distributor, etc.	Beacon ,
Date of publication, distribution, etc.	1998 .
300 ## - PHYSICAL DESCRIPTION
Extent	249 p , :
Other physical details	Charts , Graphs ;
Dimensions	22 cm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element	Marketing Management
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term	marketingcommunication
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term	Marketing Management
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term	Marketing Communication
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term	Rating
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term	Job Analysis
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Permanent Location	Current Location	Shelving location	Full call number	Barcode	Koha item type	Public note
				Reference Collection	IBSL Library	IBSL Library	Reference Section	658.8 AND	03826	Lending Book	R 20