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Maketing Sales and Customer Services

Jones , Neil Russell

Maketing Sales and Customer Services - 2nd ed. - UK : CIB , 2003 . - 331 p . : Charts ; 25 cm

ISBN: 0852976909

Subjects--Topical Terms:
Marketing

Subjects--Index Terms: Marketing Sales Customer Service Market Research Strategy Pricing Building Relationship Sales Management Customer Service

Dewey Class. No.: 658.8 / RUS

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